Similes English - Work

 Simile - 

What are similes?

A simile is a direct comparison between two ideas using words LIKE or AS for example “She danced as delicately as a butterfly.” and “The baby was like a pig when it ate. “ are similes because when they compare ideas they use the words like and as which stops them from being a metaphor which is comparing two ideas without using like or as. 

What is an example of adverts that use similes -

One company that uses similes in their advertising is “Chevrolet” which has the slogan as “Like a rock”

Describe how the simile is used in the ad? 

The brand Chevrolet uses the simile “like a rock” to Promote their car as trustworthy, reliable, strong, etc using only a 3-word sentence which is short and snappy and very memorable. 

Why do advertisers use similes in advertising? 

Advertisers use similes in ads to promote their product as something positive without having to write out the words, instead simply referring it to another object for example chevrolet doesn’t use the words reliable and strong in their slogan but are implying that it is by using the simile “like a rock” 

Lawyer Paragraph - 

A simile is a direct comparison between two ideas using words Like or As for example “She danced as delicately as a butterfly.” and “The baby was like a pig when it ate“,  Are similes, because when they compare ideas they use the words like, or as which stops them from being a metaphor which is also comparing two ideas without using like or as. One company that uses similes in their advertising is “Chevrolet” which has the slogan as “Like a rock” The brand Chevrolet uses the simile “like a rock” to Promote their car as trustworthy, reliable, strong, etc... Using only a 3 - Word sentence which is short and snappy and very memorable. Advertisers use similes in ads to promote their product as something positive without having to write out the words, instead simply referring it to another object for example chevrolet doesn’t use the words reliable and strong in their slogan but are implying that it is by using the simile “like a rock”